Category Archives: Organic food

6 Ways Processed Food Can Damage Your Brain

  1. Junk Food is designed to seamlessly hack your brain chemicals

‘Serotonin hack’ – Junk Food is shamelessly taming & abusing your brain chemicals, especially the good – happy ones – Serotonin & Dopamine. Giant food corporations end up spending millions of dollars in researching the most addictive level of crunch in the French fries and the right amount of salt-sugar combination so that you can have a sudden rush or flood of serotonin in your brain.

brain on food cover

Serotonin rush is a ‘high’. A high that suddenly elevates your mood & makes you feel better emotionally. You end up emotional eating. And unlike Endorphins or Anandamide-induced ‘high’, a Serotonin-induced high doesn’t last long. So your brain desires more of that; ending in a perpetual cycle to crave for unhealthy junk food.

‘Memory response hack’ – After a really stressed out day atwork, your Serotonin levels were really low causing you to feel withdrawal or anxiety and sending you in search of food. What better than junk food that gets you chemically high? You eat a very satisfying burger meal. Your brain suddenly starts feeling so good. And you are trapped in a ‘memory response’ hack now. Whenever you will smell, see, hear or read about that particular food, your brain will trigger those happy memory responses that came when you ate it; ending in a perpetual cycle to crave for unhealthy junk food. Continue reading